Sometimes it is better to take a breath and stop for a few seconds.
Earlier 2020, Halls launched its new positioning "Breathe For It", an idea with which the brand wanted to inspire and encourage people to stop for a few seconds, focus on what they want to get and go for it to achieve their goals. In this context, they launched a new product Halls Mini Mints and we launched a digital and international campaign that was released in different countries including Denmark, Russia or Spain.